About Swedbank Pay

Swedbank Pay is our offering for secure and easy payments where merchants and customers meet in-store and online.

A New Payment Platform

For 200 years, Swedbank has enabled people, businesses, and communities to grow, and for the past 35 years, it has been a market leader in acquiring. This success has been achieved by ensuring that the people, businesses, and communities Swedbank collaborates with feel secure at every step.

In 1985, Swedbank started its acquiring business under the name Swedbank Babs, which stands for Bank Administrative Payment Service. The business, one of the first to handle acquiring, operated through Swedbank and Sparbank bank branches. For acquiring, you signed an agreement with Swedbank Babs (also known as Swedbank Card Services), and for payment terminals, you signed an agreement with Babs Paylink, then a subsidiary of Swedbank.

By integrating acquiring, payment terminal, and online payments under the name Swedbank Pay, we aim to simplify transactions for both buyers and sellers. At the same time, it is important to us to continue providing the same level of security as before. This includes complying with legal requirements for secure payments and always striving to offer the payment method that best suits the customer without promoting credit purchases. Naturally, we also handle information securely and place great emphasis on transparent and clear terms.

For Merchants and Customers

Whether you're on the merchant's side or the customer's side, using Swedbank Pay should be easy. As a consumer, you can easily pay in a way that suits you with several secure payment options. For merchants, we offer both complete and customized solutions to accept payments from your customers, with support from installation to completion. This applies whether you have a physical store, e-commerce, or both.

Want to know more?

Find out more about our products and services or get in touch with us by visiting Swedbank Pay in your country.